According to the stereotype content model, group stereotypes about other groups vary based on two "dimensions"- warmth and competence. "Warmth" focuses on moral aspects such as kindness and honesty, while "Competence" focuses on intellectual factors such as intelligence and creativity. These dimensions in stereotypes in turn affect the perception of whether the stereotyped group has a "high" or "low" status, and how competitive the group may be to others.
In the part of this study, when the stereotype content model was tested in the United States, many groups tested as “ambivalent”, either meaning “warm but not competent” or “competent
but not warm” (Cuddy et al., 2008). A few groups scored with low warmth and low competence, indicating that people said groups as free-loading and lower in status. On the other hand, in-groups and mainstream social groups were the only ones that rated with both high warmth and competence (in other words, high status).
With this knowledge, how can groups increase positive interactions and/or equalize status with other stereotyped groups? For example, how can groups like “rich people” (typically seen as competent but not as warm) get along with/interact with groups like “the disabled” (typically seen as warm but not as competent)? Furthermore, how can the levels of warmth and competence associated with different groups change, to in turn change and perhaps equalize perceived status across all different groups?